Nova Wellness Centre
Cost per lead dropped from £92 to £31, leads increased 8x, and ranked #1 in Leeds across 5 treatment terms.
The Challenge
Nova Wellness had been running Google Ads themselves for 18 months with no real results — spending £800/mo and getting 3-4 leads per month. Their SEO was non-existent and they were losing after-hours enquiries daily.
Our approach
Lead Generation
Rebuilt their Google Ads from scratch. Removed wasted spend on broad keywords, restructured campaigns around treatment intent, and introduced negative keyword lists. Cost per lead dropped from £92 to £31 within 60 days.
SEO
Full local SEO campaign targeting wellness and aesthetic treatment searches in Leeds. Ranked #1 for 5 core terms within 90 days.
Chatdek AI Chatbot
Installed Chatdek to capture the after-hours enquiries they were losing. 35% of all monthly leads now come through Chatdek outside business hours.
Before & after 90 days
Before working with Aesthetic Brando
- Spending £800/mo on Google Ads with only 3-4 leads per month
- £92 cost per lead — unsustainable for their clinic
- No SEO presence — invisible on Google search
- Losing after-hours enquiries daily with no system to capture them
After 90 days
- Cost per lead dropped from £92 to £31 within 60 days
- 8x increase in monthly leads from Google Ads
- Ranked #1 in Leeds for 5 core treatment terms
- 35% of all leads now captured via Chatdek after hours
Within 60 days of handing over our Google Ads, our cost per consultation dropped from £92 to £31 and our bookings nearly doubled.
James Whitfield
Nova Wellness CentreWant results like these for your clinic?
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